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How to Become a
Voice Over Talent
By
Gail Washington
When
I was a little girl I was intrigued with voices. Not just
any voice, but those of people you never see.
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I was
particularly perplexed with the "Time Lady".
Remember, there was a
number you could call to get the most accurate time of the
day. Back then it wasn't a computer generated voice
reprint. Back then the time lady was an actual lady who
had vocally recorded the time and had it played back on a
general number. My inquisitive nature kept me guessing
about this profession known as Voice Over for decades.
I went through grade school,
high school and then college trying to find an answer to
"How do I become the time lady." I didn't even know it was
called voice over. I just knew I wanted to do it.
Well, after decades of living life (military, corporate
America) I decided to rekindle an old love; acting.
I was in San Francisco, CA
and had decided to take an acting workshop I had seen
advertised in the newspaper. The workshop was Auditioning
for TV Commercials at the Beau Bonneau Studio on 2nd
street. I loved the workshop but really didn't feel
comfortable in front of the camera. Mr. Bonneau was
teaching the class and tried (to the best of his ability)
to make me comfortable saying and doing the commercials
for the camera. For the most part it worked, "Gail, you
have a beautiful smile. Let me see it. When you smile it
can be heard in your voice."
When the class ended I was
jazzed about the possibility of being in commercials. But,
I still wasn't that jazzed about being in front of the
camera. On the way out of the studio I picked up one of
the trade publication's Beau keeps by the front door. I
saw the words "voice over". A place called the Voice Trax
was giving a workshop on "Getting into Voice Over". My
heart actually skipped a beat. Was this it? Was this the
dream I had been pursuing all of these years.
I called the Voice Trax
studio and signed up for a class. Oh, this was 1995.
Websites were a novelty and this information was more word
of mouth. The class ran two days and was held at the
studio in Sausalito.
What a rush. Not only did I
enjoy gaining valuable knowledge about my new found
passion, I really embraced the microphone. My instructor,
Charles, just stared at me. "You really get this stuff,
don't you?" was his comment as I exited the booth after
one of our exercises.
I did. I really did get that
"stuff"; stuff being the ability to perform a myriad of
emotions strictly with my voice. He called me a "natural".
But, truth be told, I had been using my voice for years to
make things happen over the phone. Not all of them were on
the up and up. But my voice has gotten me into and out of
many sticky situations.
Don't tell anyone, but . . .
I once called my high school and pretended to be my mother
to get out of gym class. Yes, at 15 I could stretch my
range to a 35 year old woman. I once called my boyfriend
and pretended to be one of his buddies. For fifteen
minutes I got valuable information out of this guy about a
party he went to after telling me his parents wouldn't let
him take me to the movies.
Now that I am older and more
mature, I enjoy using my powers for good and am constantly
helping others find their voice in voice over. So, without
further a due, here's a breakdown of how to get into voice
over.
TAKE WORKSHOPS
Most workshops are held by casting directors in their
studios. This will give you an opportunity to network with
those who can get or recommend you for work. These classes
were not that expensive in the early 90's (when voice over
began to get popular). But, as one would suspect the fee
has gone up. It is an investment. If you are serious about
this profession you will have to keep your day job in
order to pay for the incidentals.
GET ONE-ON-ONE SESSIONS
There are many voice over coaches who will do one-on-one
sessions with you. This will come in handy when you get
ready to put together your demo. AFTRA and SAG is a good
place to start your search. There are many people out
there who will happily take your money. But, you want
someone who truly knows this business. You can find many
coaches on the web. But by starting with AFTRA or SAG you
have a better chance of weeding out the predators.
GET A DEMO
A demo is your calling card. You will invest the bulk of
your money here. They can range from $150 to $3000. But, I
recommend listening to a demo of someone who is already
working as a voice over talent near your area. Don’t be
afraid to call or email and ask who did theirs. A demo is
your calling card in the world of voice over and all other
types of broadcasting work. You will pay for studio time,
tape and production.
My last demo was produced at
the Voice Factory in San Francisco, CA by Taylor Korobow
at Crescendo Studio. I had taken a workshop from Taylor in
1996 and was impressed with her no non-sense approach.
Taylor does not mix words and will tell you if you have
the right stuff or if you should invest your money
elsewhere. You will get a no-holds barred approach from
all legitimate voice over sources. I have asked a few
trainers in the business if they have just turned anyone
away. "It's rare" is the feedback I have gotten. A good
coach can train anyone to do anything.
TAKE ACTING CLASSES
Why an acting class if all you want to do is voice over?
You need to be able to see an expression in order to
reproduce it. I would have never known my smile could be
heard had Beau not mentioned it to me. I have consistently
replayed his words in my head. When I got my first job as
a radio announcer that was the first thing I remembered.
"Your smile can be heard in your voice". Taking an acting
class makes a great difference when you're trying to find
an emotion. Plus, acting classes help you to identify
characters and understand scripts better.
Yes, voice over workshops
offer these classes, but here's where the acting class
will give you leverage. Let's say your agent calls you for
a voice over audition for a car commercial. The agency
auditioning you likes your look. Now they want your voice
and your body. Will they pick the person who can follow
directions in front of a camera AND a microphone? Or, will
they pick you?
DO YOU HAVE A NICHE?
Many voice over gigs are going to well known celebrities.
Years ago this was unheard of. Serious actors would not do
commercials let-alone voice over. Now, with the success of
video games, Pixar and many Disney films, the top food
chain of actors are clamoring at voice over gigs.
Can you do character voices?
Impersonations? If so, you've got a niche. How are you at
dialects? Foreign Languages? Regionalisms? You've got a
niche.
I do not do character voices.
I can pronounce most words in any language. But, I cannot
do accents. I am a southern girl so I have most southern
regionalisms down. Unfortunately I cannot reproduce the
regionalism of my birth home, New Orleans. I prefer doing
corporate voices and narration. Or, just being an ordinary
person.
GET A HEADSHOT
Okay, now you're getting closer to going for the jobs.
Yes, it's just a voice, but, depending on the scenario it
could turn into something bigger. You need a headshot.
Do not spend a lot of money
on your first headshot. Especially if you "only" want to
do voice over. You can get good leads on were to go for
decent headshots by checking resources on SAG's website.
GET A RESUME
You have a demo; you have a headshot... what? No resume?
You mean you've never done this work outside of the
studio. Geez, you need something to put on the resume!
You can find good resume examples on SFCasting.com. But in
order to build that resume you should volunteer,
volunteer, and volunteer! Yes, do on-hold messages for
your company, church, grocery store... anywhere. If you
acted in your 3rd grade school play, put it on the resume.
You must have something to show an agent when you start
looking for representation.
I found a great resource that
not only allows me to continue honing my skills, but I am
able to help people in the process.
Reading and Radio Resource is
a non-profit organization that does books on tape and CD
for the blind, visually impaired and ADD/ADHD students.
You read books, newspapers or do a radio show and the
final product is given to the worthy source for free.
Teachers may also get these works for a nominal fee for
teaching ADD/ADHD students. This medium will also help you
to know how most studio equipment works.
GET AN AGENT
This is actually not as hard as one would think. If you
have the skills, a demo and a headshot most agents will,
at the very least, examine your work. If you have that
million dollar smile or voice, trust me, they will
represent you. But, if you are turned down by an agent, do
not take it personally.
Agencies are being saturated
with demos and photos lately. A lot is due to reality TV.
Many things aren't calling for actors but more often ads
are for "real people" types.
Let me clarify something. An
agent is the person who gets you the gig and negotiates
your money. A casting director is the person who works
with the outside agency to see you perform and determine
if you should be considered for the gig. Here's what you
need to do in regards to both.
You should send a personal
letter to all agents stating you are "seeking
representation". You do not need to write your
autobiography. Just, "I am seeking representation.
Headshot and demo are enclosed for your consideration".
This little note makes it personal. These people get
thousands of letters a week and do not have time to read
your life story. Keep a list of who you contacted. You
will want to follow up in six weeks if you do not get a
response from the one you want. Or, you may need to just
keep following up until you get a response from any of
them.
For the casting directors:
send a note with demo and headshot stating, "I would like
to get listed with your agency. Please advise. Demo and
Headshot are enclosed."
Now, with the casting
directors you may have to pay a fee to get listed with
their service. Most will have a website outlining the
details and all who are registered should be listed at the
SAG or AFTRA website. They will normally cast background
work and will allow agencies to utilize their database
when casting commercials and other projects.
Also, you can have more than
one agent as long as they are not in the same city. I have
three (SF, Dallas and Wisconsin)
ON-LINE VOICE OVER
REPOSITORIES
Yet another option for voice over work. With the on-line
databases, you really should be at a place where you are
confident you can read a script and handle the load of
auditioning.
I had an account with voice123. I booked my first gig
within three months after registering. At first I was a
bit disillusioned, but then I recognized how my voice has
improved due to the time spent auditioning. You're up
against thousands of talent from all over the world on
these boards, so make sure it's something you're really
comfortable with before investing your money here.
What to buy
These are just suggestions, but...
"The Art of Voice Acting" by
James Alburger is the voice over bible. Get it, read it
and apply it!!
A decent computer and
recording software -
Unless you own a recording studio you will need resources
at home. Much of the voice over auditions done today are
done from remote locations.
Cool Edit Pro software -
Or any other voice recording application you can utilize
at home. My Wisconsin agent does not expect me to fly in
for auditions. I just audition at home, upload an MP3 and
wait to see if I get the gig. And, yes. I do get gigs in
Wisconsin and San Francisco while living in Dallas!
A good microphone -
I have a cheap little $6 microphone and it works. But, I
know a $200 mic will alleviate me having to mask my
current $6 investment in toilet paper; propping it up on a
stand; turning my face slightly to the left and tilting my
head when I record in order to get a good sound.
Apples -
Yes, keep apples and other high pectin fruits on hand.
Read Alburger's book for clarity. Something about sopping
up the little bubbles that form in your mouth when talking
for long periods.
Now that you have the
information and the resources it's up to you. My mother
used to tell me, "Nothing beats a failure but a try." I am
not sure who she heard it from, but I have tried darn near
everything and my failures have only strengthened me.
Lastly, don't forget your
junior colleges as a resource. Since you will be a
starving artist and will need acting classes, a junior
college may have more to offer than you could ever
imagine.
Best wishes and keep smiling.
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